How We Designed Neneken Water Label

Neneken approached Label Gurus designs   gency to create a simple yet attractive water label that would give their bottled water a clean, professional look. The idea was not to put too much on the label. We wanted something customers could easily notice and recognize.

Understanding the Brief

Before starting the design, we first looked at the bottle and the information that needed to appear on the label. Since the bottle is transparent, we knew blue would work well because it naturally connects with water and gives the bottle a fresh look.
We also wanted the Neneken name to be the first thing you notice on the bottle.

Designing the Logo

We started with the Neneken logo. We used a handwritten font to give the brand its own character, rather than a standard font commonly seen on water bottles.
The mountain illustration above the name was added to give the logo a natural feel and to create the impression of freshwater from a clean source. We also added a small water wave below the name to complete the look.

Choosing the Colors

For the Neneken Water Label Design, we primarily used dark blue, cyan, and white.
Blue was an obvious choice because it works naturally with drinking water. The darker blue helped the logo stand out, while the lighter cyan shades gave the Label sticker  a fresher appearance.
We kept white around the Logo Design so that the brand name wouldn’t disappear into the blue background.

Designing the Label

Once the logo was ready, we moved to the actual water bottle label design.
We added small water droplets and bubbles to the blue background instead of leaving it completely plain. The effect is subtle, but when the Custom water label is wrapped around the bottle, it adds depth and makes the water theme more noticeable.
The Water logo was placed inside the large white circular section so that it immediately catches the eye. We then positioned the product description and the 1 Liter information so they could be easily read.

The Final Look

The final design is perfect as per the client’s expectations; we put so much love and creativity into the water label design to ensure the final file is not only appealing but draws the client to purchase the products. Give me five keywords from my content.
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