Factors That Affect the Cost of Product Labels in Kenya
Because production costs have a direct impact on the end product price, any manufacturer of consumer packaged goods is familiar with this process. One of the key elements in the equation is custom labeling and printing. (Factors that affect the price per unit label include label size, print process, needed tooling, and the amount of colors you employ.)
When creating a new label design, you have a number of options because many elements of the label printing and application process can be altered to suit your production requirements. You can discover that the methods and materials for your labeling are extra costs, or that some materials won’t function with your production system or your packing requirements. How then do you choose wisely in order to cut costs and obtain trustworthy labels at reasonable prices?
What Must Your Labels Do?
When ordering product labels in Nairobi, there are a number of options available, but you can reduce expenses by just choosing the elements you actually need. Consider your ultimate objectives for your labeling before committing.
How long must the label be functional?
Although weather- and UV-resistant fabrics are more expensive, they also protect against label fading and peeling.
Does it have to adhere to legal requirements?
In order to comply with safety rules, it may be necessary to add features like tamper-proof adhesives.
In what context will the container be utilized and stored?
Cheaper materials can be damaged by moisture, heat, and cold, and adhesion issues can result.
Do you want to modify the label in any way to make it more distinctive?
Full color printing and vivid face stocks are more expensive, but they could be worthwhile if they make your packaging stand out.
Do your labels need to be printed?
Labels that can soak ink or respond to thermal printing are necessary if you use print-and-apply equipment. Although direct thermal printing is less expensive than thermal transfer printing, the label may eventually discolor or fade.
Various Custom Label Face Stock Options
One of the main contributors to labeling costs is the face stock, the center layer that makes up the majority of a label. Despite the fact that plastic film and paper labels often have lower costs, these materials frequently overlap due to the availability of hundreds of face stocks at various price ranges.
After creating a list of needs, discuss the top options with your label company. You might be able to upgrade to a stronger material while only slightly increasing the cost of the labels overall, or you might be able to give up one minor feature or detail to lower the overall cost of your order.
Product Label Adhesive Choices
While there are other areas where you can save money, your label application system will succeed or fail based on the glue you use.
However, you might be able to change your production process to accommodate less expensive glues, which would lower the cost of labeling. For instance, condensation may be a problem if your labeling station is located after a liquid filling station. To clean off containers before labeling, you may include an air knife in place of water-compatible glues.
Label Design and Printing Methods
Although more colors require extra printing stages, you still want your items to look beautiful. Working together with your printer on the label design from the beginning is the greatest method to cut your expenditures. They can offer advice on how to reduce ink usage and streamline printing.
Accuracy comes at a premium, of course. The majority of businesses require a specific hue for their logos, but you can work around restrictions for other elements of your label. While pantone colors are exceptionally accurate and digital printing is less expensive than flexography, it has a limited color palette. CMYK printing is also more affordable.
Furthermore, CMYK printing allows tasks to be combined, whereas Pantone demands that colors be mixed specifically for each job. This lowers the cost of CMYK, particularly for small orders.
Specialty inks like fluorescent, metallic and others are more expensive than regular inks. It might be less expensive to use metallic face stock and leave some of it exposed if you want a dazzling label.
Order Sizes for Label Printing that are Ideal
Large orders are more affordable to print because the setup price is often the same regardless of how many labels you order (and shipping costs per label are usually cheaper for large orders, too).
A little inventive design can go a long way in helping you bulk up your orders, even if you don’t have the storage capacity or product demand for a million labels. Say, for illustration, that your business produces jams and jellies. For each flavor you provide, you might print a product label. Printing a regular front label with a printable portion to include the flavor, however, might be simpler.
Customers can see what is in the jar by reducing label coverage. This means that drawing these buyers to your goods doesn’t have to rely as heavily on label design. You can put a product-specific label with the relevant ingredients and nutritional details to the rear of the package. Now that you have one label that you can order in bulk, the number of labels you need to maintain on hand has been reduced by almost half.
Sizes of Product Label Spools
Each label requires more material the more spools you use, increasing expenses. Ordering the largest spools that your labeling machine can handle will typically result in lower prices. Ordering the normal spool sizes that the printer keeps on hand can also result in a better price.
Does Paying for Order Tests Make Sense?
Briefly, sure… purchasing tests is worthwhile.
There are a lot of variables at play that could prevent the finished label from functioning and appearing just as you had intended. For instance, actual labels frequently differ from what you see on your screen. While printing utilizes CMYK or Pantone, computer monitors create color using the RGB color model. A suggested label design and the finished product may have small color variances as a result of this disparity.
While the majority of graphics programs provide options for simulating CMYK on your screen, they aren’t always realistic. The difficulty of simulating metallic foils and other unique label stocks further distances the appearance of a real label from a virtual one.
Does the label fit your product and function with your manufacturing process? If the labels are going to flag during application, come off in storage, or stain customers’ hands, it’s preferable to find out immediately. Before incorporating your new labels into routine production, a limited run print enables you to verify their use and robustness.
What Role Do Label Applicators Play in the Labeling Options I Have?
The size and positioning of your labels are determined by the labeling equipment you select. There are various possibilities, including multifunctional devices and label applicators tailored specifically for containers that solve common labeling issues. Here are a few illustrations.
You can customize label designs for various products by printing information on each label using a 360a loose loop label printer and applicator. Adding serial numbers, best by dates, and other details particular to each container is also convenient.
Need more adaptability? Our front back wrap labeler can switch between front back and wrap labeling, as the name suggests. It can be set up with conveyors that are between 6 and 12 feet long and 2.3 to 18 inches broad, thus it may be used practically anyplace. You can use a single machine to cover several product lines thanks to this versatility. Additionally, it expands your label design options, allowing you to select the most economical approach for each container.
Are you looking for strategies to mark your containers more frequently? Our bottle labeling system is designed up so that additional modules for various labels can be added. You can choose from labels for the wrap, front and back, neck, and lid.
Label Gurus Designs Can Make Your Product Look Great and Reduce Label Pricing
Contact Label Gurus Designs if you require a high-quality labeling solution that complements your production process and your labels. You may build up a system that can handle any label and any container size, from tiny vials to large industrial pails, with the assistance of our regional distributors.
Uncertain of what lies ahead? As new features are required, our computers can be upgraded with new modules!
